Sahara Hotel & Casino Las Vegas Grand Opening

When one of Las Vegas’ original hotels decided to reinvent itself by undergoing a multi-million-dollar renovation, the grandest of grand re-openings was in order. On June 28, 2019, a gala affair of lights, fireworks, music, and a one-of-a-kind drone light show took place in the self-dubbed “Entertainment Capital of the World.”

Category Grand Openings
Client Sahara Resort
Location Las Vegas, NV
Drones 250 Classic
Impact 530M Impressions

The multi-sensory production featured music by late Las Vegas headliner Elvis Presley, images of historic Las Vegas landmarks projected onto the hotel’s exterior towers, fireworks, and a drone light show that culminated in a huge, glittering “SAHARA” spelled out over the night sky. The original hotel, which opened in 1952, has the historical distinction of being the fifth hotel to open in the city after the Golden Gate (1906), El Cortez (1941), Golden Nugget (1946), and the Flamingo (1946).

Located on the most northern tip of the famous Las Vegas Strip, the hotel, whose tagline is “the Gateway to all that Las Vegas has to offer,” certainly offered a memorable and grand opening fit for one of the world’s most visited tourist destinations.

“That light show was phenomenal — I’ve never seen anything like it.

Nick Cannon, American Comedian, Rapper, Actor